Story & emotion
Authenticity, empathy and storytelling.
THE COMPANIONSHIP CHALLENGE
Do good.
Win an
iPhone 18*
Your next reel could make someone’s day.
And put a new iPhone in your hands.
Spend time with an elder. Capture a real connection. Be the Zoomer who inspires others to do the same.
*One winner. Final model, eligibility and availability are subject to official campaign terms.
THE GRAND PRIZE 01 WINNER
BEST ZOOMER
FOR GOOD.SMALL ACTS.
BIG IMPACT.
FOR GOOD.SMALL ACTS.
BIG IMPACT.
- Registrations
- —
- Reels Submitted
- —
- Cities Reached
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CONNECT.LISTEN.POST.IMPACT.WIN.
SUPPORTING THE MOVEMENT
Our sponsors.
THE IDEA IS SIMPLE
A little time.
A different kind
of screen time.
Behind every elder is a story you haven’t heard yet. Give them your time. Let your reel tell the world why it mattered.
Find your first activity
Capture the connection.”
FROM A MOMENT TO A MOVEMENT
Make it happen.
One activity. One honest story. Start with someone you know.
- 01
Connect
Choose an elder and spend 30+ minutes doing something together.
- 02
Create
Make a 30-60 second reel about the moment and what you learned.
- 03
Post & submit
Post on Instagram with #ZoomerForGood, then submit each reel link separately here.
- 04
Pass it on
Invite three friends to make a connection of their own.
30 WAYS TO SHOW UP
Pick your kind
of good.
No elaborate setup needed. Choose any one activity. Make the moment your own.
Presence.
Over perfection.
Listen first. Ask permission. Let the connection lead.
WHAT MAKES A WINNING REEL?
Real connection
gets recognised.
Your story matters more than the size of your following.
Impact
Ability to inspire others to connect.
Creativity
Originality and reel execution.
Engagement
Meaningful audience response.
Unlimited reels. Your best 10 count. The jury screens submissions, shortlists up to 10 and evaluates those reels.
THE STORIES MAKING A DIFFERENCE
The leaderboard.
| Rank | Contestant | Score |
|---|---|---|
| No ranked entries yet. | ||
YOUR PLACE IN THE MOVEMENT
Check my rank
Enter your Instagram handle to find your published rank, even beyond the top 10.
MAKE A CONNECTION WORTH SHARING
Come for the iPhone.
Stay for the connection.
One elder. One conversation. One moment. Your impact.
Connect. Listen. Post. Impact.
#ZoomerForGood